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3. The Power of Light

Color exists at the intersection of science, culture, rationality and emotion, playing with our senses in ways that are both intentional and organic. But at its core, our perception of color is tied to our interaction with light.

Light is indeed the element that brings precious metals to life. Before becoming a renowned jewelry house, Bvlgari’s roots were in silversmithing. Founded in Rome in 1884 by Sotirio Bulgari, the Maison’s earliest creations were objects crafted in silver or gold, materials prized for their brilliant shine. Gold reflects the warmth of the sun, while silver has cool, lunar glow qualities that have made these metals symbolic of wealth and status throughout history. It is for this reason that these metals were used to mint coins in ancient times, coins that are now featured in Bvlgari’s jewelry, where they offer an additional layer of color and nuance to each piece.